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Tag: ecommerce

Africa, Expert Q&A

Cameroon Cashes In on Ecommerce

March 6, 2017 Sarah Frankel

With a growing middle class and internet usage on the rise in Africa, ecommerce retailers are taking advantage of the continent’s untapped potential for digital business. McKinsey estimates that by 2025, ecommerce could account for 10% of retail sales in … Continue reading Cameroon Cashes In on Ecommerce

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